Source: Energica Motor Company | Energica has taken a look at their outlook for the year 2022 and noted an estimated 52% rise in their unit sales, as well as a 67% jump in their motorcycle revenues, compared to 2021. In addition, they have noticed a huge interest in pre-purchase orders, especially for the new Experia sport-tourer.
Energica’s management is confident that the positive trends seen in the sales and revenue will continue throughout the upcoming year. The introduction of their new business unit, Energica Inside, which focuses on creating innovative solutions for e-mobility, was also a good decision. Further expansion of the dealer network to 135 sales points worldwide will also help them secure higher numbers.
Orders for Experia Green Tourer climb to 55% of all 2022 Energica sales volume, guaranteeing strong start for 2023 as production ramps up.
Taking advantage of a decade of experience with EV’s, Energica Inside has already signed new deals with big international OEMs. For example, Solectrac— America’s number one electric tractor manufacturer—is one of those names and more are in line.
In 2022 EMEA and Asia Pacific gained 33 new sales points, the US added 15 sales points, and by January 2023 there were 135 locations for Energica dealers and importers. Expansion plans for worldwide markets are underway for 2023, with the first batch of Energica motorcycles scheduled to reach Japan and Australia in Q1 2023.
The Indonesian National Police’s purchase of 88 Energica EsseEsse9+ motorcycles to use during the G20 Bali Summit sparked an interest in electric motorcycles from national and local authorities around the world, specifically the Experia sport-touring bike due to its superior weather protection, low-speed handling, and mileage range. It was launched last November at the international EICMA exhibition in Milan alongside new equipment options for riders. Additionally, Energica announced an extended 5-year warranty for 2023MY batteries starting January 1st, 2023, which is something riders have long requested.
In spite of the hard conditions of the global market, Energica has continued to grow steadily, demonstrating the potential for electrification in both the automotive and motorcycle industries. The Experia model has been especially successful in the EMEA zone with over eighty percent of new orders.
The extraordinary pre-sale order book grew by seventy percent since the year before, which created a need to grow the Soliera facility of the Italian company. To accommodate these changes, the headquarters have been doubled in size and investments have been made in automation. A new building was added to the existing facilities with the aim of accelerating and expanding production. Additionally, more skilled personnel and production staff were hired which raised by 44% during Q3 2022.
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