About THE PACK
BUILT BY A RIDER.
BUILT FOR THE INDUSTRY.
THE PACK started in 2017 as a personal curiosity, one motorcycle enthusiast wondering what two wheels would look like in an electric future. Nearly a decade later, it has grown into one of the Europe’s leading independent platforms for electric motorcycles and mopeds. With a global network of local teams, over 1,600 published articles, and a community that spans riders, startups, manufacturers, and industry insiders across more than a dozen countries.
It started with a question, not a business plan. In 2017, Guy Salens, graphic designer, motorcycle rider, and lifelong enthusiast, began noticing something was changing in the industry. Electric prototypes were appearing. Startups were emerging from unexpected corners of the world. The motorcycle, one of the most emotionally charged machines ever built, was being reimagined from scratch.
Nobody was covering it properly. The mainstream motorcycle press was skeptical. The EV press didn’t understand riders. There was a gap, and a blog called THE PACK filled it.
Today THE PACK is not a blog. It is an independent media platform, a European launch partner for electric motorcycle brands, and a growing network of local voices in Germany, Italy, and beyond.
THE PACK ITALIA
Guy Salens: “THE PACK ITALIA is the Italian division of THE PACK, a global reference in electric two-wheeler news and innovation. The Italian team brings local expertise, international perspective, and a passion for the technologies shaping tomorrow’s mobility.
I warmly welcome Fabrizio Tiriolo, our Italian sales and marketing manager, and Marco Ghezzi, our editorial manager, to THE PACK community. Both bring their experience and dedication to elevate THE PACK to new heights in Italy.
This is a new opportunity to serve as a dependable partner, connecting leading Italian Light Electric Vehicle (LEV) manufacturers with distributors, importers, and dealers across Italy, Europe and around the world. The new website, ‘THE PACK ITALIA,’ has been launched in May 2025.
SteckerBiker / THE PACK News
After working together for some months now, THE PACK is proud to announce its next regional team, joining forces with SteckerBiker, one of the most vibrant communities for electric two-wheelers in Germany. With this collaboration, THE PACK strengthens its international network of local voices, bringing riders and enthusiasts even closer together.
This collaboration aligns perfectly with THE PACK’s ‘Global Strategy’, an ambitious plan to broaden its influence by creating a worldwide network of local journalists, bloggers, vloggers, and media partners.
Guy Salens: “Following THE PACK ITALIA and THE PACK China, Germany has become the third country where we can distribute local and reliable information at a crucial time, as the electric motorcycle sector sees unprecedented growth and consumer interest. Thx to Paddy Lectric and Remo Klawitter for this opportunity!“