Damon 2.0: inside the vision with Dom Kwong

Paul Roberts from Buck City Biker sat down with Damon Motorcycles’ CEO, Dom Kwong, to ask the questions riders, investors, and the industry have been debating for years.

The result? One of the most candid, wide open conversations yet about where Damon is really heading – the tech, the HyperSport, the deposits, and the future of connected riding.

Damon isn’t trying to build ‘just a superbike’ anymore. They are building a mobility ecosystem – AI safety systems, connected intelligence, micro mobility, last mile delivery, and yes … the HyperSport’s next chapter.

If you want a clearer picture of Damon 2.0 and what it means for you and the electric motorcycle sector, this is the one to read.

Hereby a preview, but you can read the full breakdown here, at Buck City Biker:

Damon 2.0: inside the vision with Dom Kwong

Damon Motorcycles has been the subject of plenty of talk — excitement, controversy, and a long list of questions that once felt too big to answer. The company first hit the radar in 2018, and by 2020 the HyperSport had become its flagship vision, a halo product that drew serious investment and thousands of depositors eager to see Damon’s vision roll into their garages.

But as we previously reported, 2024 brought major changes: co-founder and former CEO Jay Giraud stepped away, and leadership shifted to co-founder — and now CEO — Dom Kwong. Since then, one question has echoed louder than the rest: what’s actually happening at Damon?

What’s the new direction? Who’s steering the company now? And, most importantly for riders, what’s the real status of the HyperSport?

We sat down with Dom Kwong to get straight answers to the questions everyone’s been asking. But first, a little background on Damon’s new leader.

Dom Kwong: The Engineer Now Leading Damon

Dom Kwong is an engineer at heart — calm, methodical, and firmly grounded in the belief that safety isn’t a feature, it’s a foundation. He’s also a legit rider with a soft spot for track days, but long before electric motorcycles entered the chat, he was solving problems most of us didn’t even know existed yet.

He started his career in the radio industry, building ways to move and centralise data across networks back when “connected” meant a pager on your belt. This was before smartphones, and even before the internet as we know it. Dom worked on integrating data control and management systems, helping broadcasters establish the early standards that quietly shaped modern communication.

Dom later moved into more dynamic projects, engineering sports-focused heads-up displays for runners, skiers, and anyone who needed critical data without breaking stride. Working that closely with real users — people pushing equipment hard in real conditions — helped shape his instinct for understanding customer problems before they even show up.

The Damon Pivot — From Halo Bike to a Mobility Ecosystem

When Damon burst onto the scene with the HyperSport, it wasn’t just selling a motorcycle — it was selling a dream. A 200-mph, 200-hp, shape-shifting dream. But the company that exists today under Dom Kwong isn’t the same machine that set out to build “the world’s smartest superbike.”

Dom puts it plainly:

“We went from motorcycle company, to a personal mobility company.”

Rather than pouring all their energy (and all their funding) into a single high-end motorcycle, Damon is now positioning itself as a personal mobility solutions company — one that spans everything from micro-mobility and connected data systems, to last-mile delivery and high-performance machines. The focus has shifted to four core pillars:

• AI-driven safety systems
• Smart electrification
• Connected services and data intelligence
• User-driven design across multiple vehicle categories

at Buck City Biker