THE PACK, one of the few international platforms dedicated to electric motorbike news, announces the launch of its ‘Global Strategy’ — a bold initiative to expand its reach by building a global network of local journalists, bloggers, vloggers, and media partners.
This worldwide expansion comes at a critical time, as the electric motorbike sector experiences unprecedented growth and consumer interest. THE PACK’s goal: to deliver localized, credible, and engaging coverage of the electric revolution to the widest audience possible — while empowering creators to turn their passion into profit.
Guy Salens – Leader of THE PACK: “We’re inviting experienced motorbike storytellers to join a global community with the tools, visibility, and revenue opportunities to make a real impact in the electric mobility space. It seems like an ambitious plan, yet both Italy and China have already agreed to participate. I’m confident we can discover like-minded partners who share our vision and enthusiasm for advancing the e-mobility sector. We have the resources to establish the e-manufacturers online presence swiftly, matching the style of our global website. There’s a revenue model in place for content marketing opportunities, and you can even introduce your own THE PACK Plaza at an existing automotive event in your country.”
What THE PACK offers:
- Monetization through content marketing: contributors will have access to a proven MediaPack, including paid brand collaborations and sponsored content opportunities within THE PACK’s growing network.
- Website templates for local editions: local teams can launch their own region-specific platforms with ready-made website WordPress templates, mirroring the professional look-and-feel of THE PACK’s global site, ensuring visual consistency and fast rollout.
- THE PACK Plaza – Beyond online: journalists and partners can also bring ‘startups and e-brands’ into an existing automotive event in their own country through THE PACK Plaza, our branded offline experience that gives local creators a chance to build community and showcase innovation in real life.
Who we’re looking for:
- Journalists, bloggers, vloggers, and media companies with experience in (electric) motorbike reporting.
- Content creators with an existing platform—blog, YouTube channel, podcast, or media outlet.
- Enthusiasts who want to monetize their passion and be part of the sustainable mobility revolution.
- Local experts who can provide on-the-ground insights and news from their region.
Why join THE PACK?
- Be part of a dynamic international network of motorbike media professionals.
- Monetize your platform through a scalable content marketing model.
- Get access to exclusive industry news, interviews, test rides, and event invitations.
- Launch your own local edition with THE PACK’s full design support.
- Represent your country at global and local events through THE PACK Plaza.
The electric revolution needs strong voices. If you’re a storyteller, creator, or motorbike journalist ready to join a global community shaping the future of mobility – THE PACK wants to hear from you.
Reach out to Guy Salens at hello@motorguy.eu with information about your platform, your experience, and your vision. Alternatively, download our License Agreement (see below) to gain full access to the information.
The future
Guy: “My aim is to position THE PACK as an internationally recognized brand and a top news source in the 2-wheeler e-mobility sector. I think that emphasizing local news will resonate more with regional audiences, which will help boost sales. By engaging with new readers who might not be English speakers, we can significantly broaden our audience.”
Downloads (PDF):
Discover THE PACKs Revenue Model: PDF MediaPack 2025 >
License Agreement >
Previous post(s) about our Global Strategy:
