THE PACK powers up e-center 2.0 at Automotive Campus Helmond

THE PACK ‘Electric Motorcycle News’, together with founder Guy Salens, is officially stepping in as one of the driving forces behind e-center 2.0 at the Automotive Campus in Helmond, Netherlands.

e-center 2.0, created in partnership with multi-brand store Electric Motorbikes from Gert-Jan Rongen, whose showroom is now located on the Automotive Campus, is the Benelux’s only dedicated experience and knowledge center for electric motorcycles and Light Electric Vehicles (LEVs). Think of it as a physical home for everything the electric two-wheeler world stands for: innovation, sustainability, and the sheer excitement of riding electric.

Guy Salens: “For THE PACK, this is a logical and meaningful next step. We’ve spent years covering this industry from every angle: the brands, the technology, the riders, the policy landscape. Now we’re bringing that expertise into a physical space where consumers, businesses, municipalities, and industry players can experience it firsthand.”

But the story doesn’t stop at the showroom floor. The e-center team is strengthened by a third partner, Flip Oude Weernink, who brings specialist knowledge in charging infrastructure, smart charging, energy storage, and the integration of electric two-wheelers within the broader energy system. As the electrification of mobility accelerates, understanding how electric two-wheelers fit into the wider energy landscape is becoming just as important as the bikes themselves. Flip ensures the e-center can speak to that conversation with authority.

Together, the three partners bring a genuinely complete perspective to the table: industry media reach, hands-on retail and brand experience, and deep energy system expertise. It’s a team built for where this industry is heading – not just where it is today.

The Automotive Campus is no ordinary address. It’s the heart of smart mobility innovation in the Netherlands and one of the most respected mobility ecosystems in Europe. Being present there puts the e-center, and the electric motorcycle industry, exactly where it belongs: at the center of the conversation about the future of mobility.

e-center 2.0: four divisions

Expect test ride events, brand showcases, B2B sessions, charging infrastructure demonstrations, and a whole lot more in the months ahead. This is just the beginning.

e-center pro: for businesses, fleets, and institutions ready to go electric.
> You need more than a catalogue – you need a strategic partner. e-center pro brings deep industry knowledge and a hands-on network to help organisations of every size make the electric two-wheeler transition with confidence.

e-center store: the Benelux’s only dedicated multi-brand electric motorcycle showroom.
> No single brand agenda. No sales pressure. Just the best electric motorcycles and scooters on the market, side by side – with expert advice and test rides on demand.

Gert-Jan Rongen: “We don’t stock a single brand. We curate the best. From nimble urban commuters to serious performance machines, our showroom brings together a carefully selected range of electric two-wheelers from the most promising manufacturers on the market – giving you the freedom to compare, explore, and find the bike that genuinely fits your life. Our team knows every model in depth. No sales scripts, no pressure, just honest advice from people who ride electric and believe in it. Whether you’re a first-time buyer curious about making the switch, or an experienced rider ready to go electric, e-center store is where the journey begins.”

e-center live: experience is the most powerful argument for going electric.
> Test rides, brand showcases, seminars, and events – all at the Automotive Campus in Helmond. e-center live is where curiosity becomes conviction, and where the electric two-wheeler community comes together.

e-center charge: the full electric picture, beyond the bike.
> Charging infrastructure, smart energy, storage solutions – led by specialist Flip Oude Weernink. e-center charge ensures that going electric means going all the way, with the infrastructure and system knowledge to back it up.

Guy Salens: “Together, the three of us cover the full picture: media reach and industry knowledge, multi-brand retail experience, and energy system expertise. For consumers, businesses, fleet managers, and municipalities – e-center 2.0 is where you come to experience, compare, and understand the future of electric two-wheeler mobility.“

We’re just getting started. Stay tuned.